About Us
Get to Know Us
Welcome to SDDY, a premier trading company where the vibrant markets of France and China come together to offer unrivaled expertise developed through years of industry experience. Our journey began with a vision to revolutionise global trade by merging the dynamic strengths of these culturally rich hubs into a seamless platform for sourcing and delivering premium products worldwide.
Excellence is at the core of everything we do. With meticulous attention to detail and a drive for innovation, SDDY has carved out a distinct position in the competitive landscape of international trade. Leveraging our extensive network and deep-rooted supplier relationships, we specialise in sourcing and supplying a wide range of products from key regions including China, the Far East, Malaysia, the Americas, and Africa.
Our diverse clientele is a testament to our dedication and reliability. We proudly serve major supermarkets, wholesalers, cash and carry businesses, and leading online retailers across Europe. Through enduring partnerships built on trust and mutual success, we tailor our services to meet each client’s unique needs, delivering solutions that exceed expectations and fuel sustainable growth.
More than just a trading company, SDDY acts as a facilitator of connections, a driver of innovation, and a guardian of integrity in every transaction.
Our team of seasoned professionals brings a wealth of expertise across various industries, ensuring that each deal is handled with precision and transparency.
Driven by our passion for excellence and an unwavering commitment to customer satisfaction, we provide seamless global supply chain solutions that empower businesses to thrive in an ever-changing market.
Whether optimising procurement processes, expanding product portfolios, or exploring new market opportunities, SDDY is your trusted partner every step of the way.
Join us in reshaping the future of international trade. Experience the SDDY difference through our unmatched expertise, steadfast commitment, and relentless pursuit of excellence.

Reasons To Work With Us:
Save Time
Streamline your business processes with our expert guidance, saving you valuable time.
Save Money
Benefit from volume related discount rates and cost-effective strategies, optimising your supply chain solutions.
Peace of Mind
Rely on our knowledge to handle complex regulations and ensure your shipments comply with international standards.
Global Reach
With a strong presence in France and China, we offer a global network for efficient shipping solutions.
VAT Advantages
Leverage our expertise in VAT deferral strategies, improving your cash flow and financial planning.
Industry Experts
Unlock access to exclusive offers and specialised handling of products.